Monday, August 15, 2011

References for a FASHION PHOTO SHOOT

There is something about a photo shoot that is always exciting for people to see.   Perhaps it's the lights, or the energy of all the people hard at work. This concept would revolve around one of these live events in play.  In it, there would be a series of highly produced photo shoots taking place within the lobby of the mall, the setting for our event. 
Large scale lighting setups, minimal sets, and real equipment would be playing in the space as it would be at a real shoot.  Our guests are welcomed to the space where their donation is added to a table or rack, as if it were becoming part of the fashion story.
Real models would be seen being photographed in our looks for the night.
Guests would be invited to take pictures of the models, or even step into place with them. Images would be shown on monitors and printed if guests wanted a copy. A twitter deck could also be set up to allow guests to live feed the event.  This atmosphere would mimic the editorial side of fashion.











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